Cat’s Eye View
Morris’ Return to Chicago
By C. Duke
The original Morris the Cat was discovered at Hinsdale Human Society in 1968. Hinsdale is a Chicago area city so, Morris is thus a Chicagoan. He starred in more than 50 9Lives TV commercials and was a distant memory until now.
Of course this isn’t the original Morris the Cat but, the rebooted Morris has that same saucy attitude and affinity for 9Lives cat food. Except now he’s decked out with fancy “wearable technology” that let’s you get a “Cats Eye View” of his experiences around the house.
Go to the 9Lives website, http://www.9lives.com/catseyeview/ and you will see Morris wearing his “face computer” goggles prompting you to press the start button. After Morris’ package arrives you’ll begin the cat’s eye view adventure. This is an interactive video where you chose what he does next such as, “take nap”, “visit salon”, “meet fan”, “redecorate”, “watch theater”, “play game” or “take challenge. You get to go through three choices before the video ends but you get the chance to view the other videos you missed as well as share, see outtakes or get a coupon.
Not only do you get to see a day in the life of Morris from his point of view but, he also has profiles for Twitter, Facebook and Instagram where he shares his feline opinions, comments on hot topics and other social media type stuff.
Welcome back Morris the Cat you have been missed.